January 10, 2025 - Amber Tripp

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Featured: Why Most Advertising Doesn’t Work—And What to Do Instead

The problem with most advertising isn’t creativity or budget—it’s behavioral friction. If your ads aren’t performing, there’s a good chance...

The Hidden Power of Silence: Why Leaders Should Stop Talking So Much

Amber Tripp Perez January 10, 2025

Silence isn’t awkward—it’s strategic. Explore why high-impact leaders pause more, listen better, and let others step into the spotlight at the right moments.